Top 5 Social Apps on Android in Tunisia Q4 2023

Instagram

Instagram experienced a consistent decrease in weekly revenue, starting at $269 and gradually dropping to $113 by the end of December. Weekly downloads peaked at 31K in late October but saw a decline to around 19.5K by the last week of December. Active users showed fluctuations, starting at 1.82M in late September and reaching a high of 1.86M in mid-December before slightly dropping to 1.85M by the end of the quarter.

Facebook Lite

Facebook Lite saw strong weekly download numbers, peaking at 33K in early November before declining to approximately 17K by the end of December. Active users started at 1.67M in late September, peaking at 1.78M in late October, and then declining to 1.66M by the end of the quarter.

TikTok

TikTok led in weekly downloads, starting at 33.5K in late September, with a notable drop to 15K in early December before slightly recovering to 20K by the end of the quarter. Weekly revenue showed a steady trend, fluctuating around $1.5K. Active users increased from 1.4M in late September to around 1.48M by the end of December.

Facebook

Facebook maintained consistent weekly revenue, averaging between $120 and $221. Weekly downloads were relatively stable, peaking at 31K in mid-October and then declining to about 16.7K by the end of December. Active users remained robust, starting at 4.06M in late September and ending at 4.09M in December.

TikTok Lite - Save Data

TikTok Lite - Save Data saw a peak in weekly downloads at 28.5K in late October, followed by a decline to around 13.6K by the end of December. Active users showed a slight decline during the quarter, starting at 431K in late September and ending at 411K by late December.

These insights are derived from Sensor Tower data, providing a snapshot of the performance of top social apps in Tunisia for Q4 2023. For more detailed analytics, visit Sensor Tower.